Ex-Saatchi pair set up digital studio in town

M&C Saatchi’s head of development and one of their most senior designers have left London and returned to their roots in Leamington to set up new digital studio, Oh My!
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Best friends Fraser Hobbs and Joe Burke have worked together on and off for the past seven years, producing award-winning digital campaigns for clients including Three, Toyota, Sony and Unilever.

They will officially launch Oh My! this month.

Fraser and Joe grew up just a few miles from each other in Leamington. They first met when they both started working at Glue London in 2007.

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Fraser moved on to Lean Mean Fighting Machine in 2009, with Joe following two years later. The agency was bought by M&C Saatchi in May 2014, where the pair have been working for the last few months.

Fraser said: “The idea for the business came from the fact we both wanted to move to Warwickshire because it’s our home and it’s a beautiful part of the world.

“Leamington is also fast becoming a thriving creative hub and we want to be part of that.

“Starting the business will enable us to keep working on projects that interest and excite us. We have a slightly geeky obsession with creating really beautiful user experiences and we want Oh My! to be known for real craftsmanship and laser-sharp attention to detail. We see being based outside of the capital as a plus point for our clients, because it means we can provide them the highest quality,without the London overheads.”

Dubbed‘Silicon Spa’, Leamington has a higher than average proportion of digital mediacompanies involved in games development, digital design and publishing.

Find out more at http://ohmy.io

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